24k Magic is the third studio album from Bruno Mars, whose cover is cloaked in a remix of retro stylisation, with a 2010 “swag”.
The latest effort from the Uptown Funk artist certainly paints a picture of a hard-working man, who at the beginning of his career released the humorous, relatable and memorable hit single The Lazy Song.
The nine track album is classic Mars. He cleverly fuses together the baseline of the funkadelic age, the beat from the 80’s Hip Hop age, and the slang of today’s Social Media memes.
The following are examples of the above:
- Funkadelic Age – 24k Magic, Chunky and Perm;
- 80’s Hip Hop Age – That’s What I Like, Calling All My Lovelies and Finesse and finally;
- Social Media Age –
“Second verse for the hustlas (hustlas) gangstas (gangstas)
Bad bitches and ya ugly ass friends (haha)
Can I preach (uh oh) can I preach (uh oh)
I gotta show ’em how a pimp get it in
First, take your sip (sip), do your dip (dip)
Spend your money like money ain’t shit (whoop, whoop)
We too fresh
Got to blame in on Jesus
Hashtag blessed they ain’t ready for me.”
Your parents and their parents will cringe at this album, reinforcing terms used during Elvis Presley’s reign, such as, “the Devil’s music”.
For critical analysis, the music from 24k Magic sounds repetitive. Albeit, there is no denying that the music evokes a sense of euphoria. Add to that Mars’ melodic voice, charismatic and consummate personality.
Far from a dilettante production, Mars 24k Magic is a fantastic album.
I highly recommend 24k Magic, to party, as stated in his Chunky lyrics, “If you ain’t come to party, take your ass home;” for afternoons when you’re feeling sluggish and/or for road trips. I wouldn’t, however, recommend it while cleaning your home. You’ll be there forever trying to clean while headlining at Coachella on what is part of your sold out tour!
Eight stars out of 10.